Semiconductor Engineering: Data Strategy Shifting Again In Cars
by On Jun 08, 2020
Data Strategy Shifting Again In Cars
June 4th, 2020 – By Ann Steffora Mutschler
How and where vehicle data gets processed continues to evolve.
“We’ve been working with a Tier 1 company on ADAS and a radar chip,” said Kurt Shuler, vice president of marketing at Arteris IP. “The radar chip is doing a lot of local processing. So you pick a target and classification, and most of that processing is done right there at the radar. Then you send objects to a central brain. But that radar is very complex from a digital logic standpoint.”
To learn more, please download the Arteris IP FlexNoc AI Package datasheet:
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To read the entire SemiEngineering article, please click here: https://semiengineering.com/data-strategy-shifting-again-in-cars/
