Arteris Articles

Wake Up, Semi Industry: System OEMs Might Not Need You

The rules are changing for the semiconductor industry and traditional vendors had better find ways to be more competitive or they will find themselves missing out on some of the most exciting, high-growth markets.

Topics: economics semiconductor industry semiconductor industry economics OEM

Advanced SoC Interconnect IP Enables Greater Flexibility in an Era of Consolidation

I am thoroughly enjoying 2013. That’s because there seems to be a lot more reason for optimism this year than last year.  But before we let go of 2012, it’s important to reflect on the past year and see what it can teach us so we can make better business decisions moving forward.

Topics: NoC network-on-chip economics IP research semiconductor industry software SoC economics semiconductor industry economics ASICs ASIC design FPGAs field programmable gate arrays FPGA design intellectual property cores network-on-chip on-chip interconnect

The Gartner Hype Cycle & Technology Adoption Lifecycle Explained (using NoC Technology)

My purpose in this article is to explain Gartner Research’s Hype Cycle and relate it to the Technology Adoption Lifecycle popularized by Geoffrey Moore’s book, “Crossing the Chasm.”  These two models can be used together to provide a combined picture of market expectations and expected technology adoption rates, but people often get the timeframes and takeaways wrong. So if you’re involved in technology as an engineer, marketer or manager, read on!

Topics: network-on-chip economics research semiconductor industry Gartner

Who REALLY calls the shots in chip design today?

Who REALLY calls the shots in chip design today?

That sounds like a stupid question. Who really calls the shots in chip design today? Well, chip designers of course.

Topics: economics semiconductor industry software SoC economics