Arteris Articles

Kurt Shuler

Kurt Shuler

Recent Posts by Kurt Shuler:

EE Times article, AI Startups Plateau, AI SoCs Soar, and the Edge Diverges

Laurent Moll, Chief Operating Officer at Arteris IP, sits down with Junko Yoshida in this new EE Times article.

May 13th, 2021 - by Junko Yoshida

Laurent Moll, chief operating officer at Arteris, predicts that in the future, “everyone has some kind of AI in their SoCs.” That is good news for Arteris, because its business is in helping companies (large and small, or new and old) integrate SoCs by providing network-on-chip (NoC) IP and IP development tools.

Topics: semiconductor ADAS eetimes AI SoCs AI chips data centers noc interconnect smartphones SoC IP hyperscalers googles TPU car OEMS edge ai

EE Times article, "Licensing Interconnect IP for Fun & Profit"

Kurt Shuler, VP Marketing at Arteris IP, authored this EE Times article discussing NoC interconnect Build or Buy.

February 25, 2021 - by Kurt Shuler

Why do we buy instead of build? Because the guys at the factory know what they’re doing.

The big question then becomes, which parts do we design in-house, and which do we bring in from outside? That’s a whiteboard architectural discussion, which can be heated and emotional. Engineers want to build stuff — that’s what they do. Managers want to get a working product out the door as economically as possible — that’s what they do. If the engineers want to make, and the managers want to buy, who wins? Who gets to make that call, and how do they justify the decision? 

Topics: SoC economics semiconductor eetimes AI SoCs RTL kurt shuler noc interconnect ML/AI SoC IP R&D costs buy vs build build vs buy

Arteris IP is HIRING...BIG TIME!

Even though we're all doing social distancing, Arteris IP is actively hiring!

Topics: software jobs hardware jobs arteris jobs hiring

Semiconductor Engineering: 3 Safety Standards In Auto Electronics [Video]

 

Tech Talk Video:
3 Safety Standards in Auto Electronics

January 12th,  2020 - By Ed Sperling

Ed Sperling talks with Kurt Shuler, vice president of marketing at Arteris IP headquarters, about ISO 26262, SOTIF (Safety of the Intended Functionality) and UL 4600, what each one covers, what the intent is behind them, and what this means for companies developing technology for the future vehicles.

Topics: ISO 26262 automotive functional safety FlexNoC safety tech talk video ISO PAS 21448 UL 4600