Guillaume Boillet, Director of Product Management at Arteris IP is quoted in this new article in Semiconductor Engineering:
Will PAYGO Shake Up How We Pay For Chips?
August 5th, 2021 - By Bryon Moyer
Superchip approach could reduce costs, but everyone is not convinced.
“This could turn out to be a brilliant business model if the optional features are enticing enough for a large part of the customer base to adopt them,” said Guillaume Boillet, director of product management at Arteris IP. “At the same time, it seems like a risky bet, considering the complexity of this multi-variate problem